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Noun
Website
content
that
is
aimed
at
generating
advertising
revenue
,
especially
at
the
expense
of
quality
or
accuracy
,
relying
on
sensationalist
headlines
to
attract
click-throughs
;
such
headlines
.
Verb
To
add
clickbait
to
a
web page
;
to
direct
clickbait
at
someone
.
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